August 24, 2013
I usually don’t like to commentate on tech news; there are more than enough people doing that already. Let’s just let this be a freebie and be done with it, K?
Steve Ballmer is retiring from Microsoft within the next year. People are quick to call him out as a “terrible” CEO. I think terrible is a little harsh. I wouldn’t call him “great” or maybe even “good”. Probably just “average” instead.
Under his watch, profits and revenues went up significantly1, their enterprise market grew into a success, and the Xbox became a household name.
But I think he’ll be remembered most of all for all the things that Microsoft squandered or was caught flat-footed for.
Microsoft’s MO has always been to let others establish a market, then enter it and dominate. Under Gates that worked well for them, but under Ballmer things moved too quickly for that strategy. With few exceptions, that never changed.
Ballmer ultimately did better than some other tech CEOs of his time (Jonathan Schwartz, Carly Fiorina, Léo Apotheker, most Yahoo CEOs), but the unrealized potential and missed opportunities will be his legacy. He did an Ok job all things considered, but Microsoft needs a CEO better than Ok.
Written by Scott Williams who lives and works in sunny Phoenix, AZ. Twitter is also a place.